Free tools aren't free to run. Someone pays for the domain, the hosting, and the bandwidth every time you load a page. The interesting question is how a tool chooses to cover that — because the choice shapes your experience.
The usual options
- Charge everyone — simple, but most people just bounce to a free alternative.
- Force sign-ups and sell data — cheap for you up front, expensive for your privacy.
- Watermark the free output — 'free' with an asterisk.
- Show a few tasteful ads — the tool stays genuinely free and open.
Why we chose classy ads
We'd rather keep the core tool completely free and unlimited — no account, no watermark — and cover our costs with a few unobtrusive display ads. Ads never sit between you and your download, never appear inside the editor, and never touch your images.
Your images stay yours
This is the part we care about most: EasyFrame composites everything in your browser. Your screenshots are never uploaded to, processed by, or stored on our servers — ads or not. If you'd like an ad-free experience plus 4K and transparent exports, Premium supports the tool directly.
Free, private, and honest about how it stays that way. That's the trade we think is fair.